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ico opérationnel
Data, tech and market expertise

Technology amplifies our actions

Technological innovation, algorithms, artificial intelligence, and machine learning every day, we harness the best of technology to deliver solutions that make a real difference.

Online solutions tailored to meet your needs.

ico data
Data capital BtoB & BtoC

We unlock the power of data
 

Data adds meaning at every stage of your project—from identifying your target audience to refining your offer and ensuring effective distribution.

We guide you in choosing and selecting the right data files based on your target audience.

ico stratégie
Data intelligence consulting

We bring together all forms of intelligence.

We analyze data, identify your customers, process customer data with precision, and optimize campaign targeting across the most relevant channels.

Leverage your data capital and activate it intelligently.

A unique group in the data marketing
& digital ecosystem

Our strengths and differences drive winning business strategies

  • Believing in the power of data for over 30 years
  • Digital native at heart
  • Offering a comprehensive approach to meet advertisers’ challenges
  • Providing unique project management while integrating experts with complementary skills
  • A long-term trusted partnership

 
 
 

A tailored, data-driven approach

An offer tailored to you, your needs, and your business challenges

  • Solutions for all types of businesses, adapted to your company size, budget, and target audience
  • Customized, industry-specific offers designed to meet precise expectations
  • A collaborative approach with structured discussions to achieve your objectives

 

Discover our references

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Equipe

History & vision

Driven by innovation since our inception, we have expanded our value chain to include communication expertise. Our goal is to become a global, reliable, and trusted partner for businesses of all sizes.

Evènementiel IDAIA Group

Ecosystem

The IDAIA Group relies on the best technology partners to support its clients. Our teams combine industry knowledge with implementation expertise to deliver innovative solutions.

IDAIA Lab innovation data

IDAIA Lab

The “IDAIA LAB” unit was launched in 2014. A multidisciplinary team of 10 engineers, data scientists, mathematicians, statisticians, and developers is fully dedicated to Big Data research and predictive marketing applications.

RSE card

CSR policy

Corporate Social Responsibility (CSR) is a key priority for the IDAIA Group, serving as a driver of both economic and social performance. For nearly 30 years, the group’s reputation has been built and strengthened through transparency, fairness, and continuous progress.

RGPD compliant

GDPR Compliance

The GDPR (General Data Protection Regulation) imposes new obligations on businesses regarding the processing of personal data since May 25, 2018.

We are much more than a data provider! Data is at the heart of everything : it drives winning strategies and inspires us. Only data can build the lasting success of your business.

Prise de décision

« Through the synergies created by data, creativity, and technology, we enhance your marketing, communication, and business strategy practices. »

Régis Barbier IDAIA Group

Régis Barbier

Founder of IDAIA Group

Disponibilité des données

Data Driven
for your change*

* Driving business performance by integrating data at the core of their strategy.

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